tag:blogger.com,1999:blog-35167838697237745952024-03-13T08:53:11.167-04:00Immediate Info BlogThe happenings of a video producer in Indianapolis. Check out www.immediateinfo.net for the regular website.Immediate Info LLChttp://www.blogger.com/profile/08132495029111906533noreply@blogger.comBlogger11125tag:blogger.com,1999:blog-3516783869723774595.post-65807390298565125342011-05-19T13:41:00.029-04:002011-06-01T14:13:43.490-04:00Department of Child Services<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">Continuing our longstanding relationship with Indianapolis-based Calamari Productions, Immediate Info has again had a very cool opportunity to work on video content that can truly make a difference. This month it is shooting and editing a new job orientation video for the Indiana Department of Child Services. The goal of this DVD is to give newly hired caseworkers and idea of what to expect before they start the job, and to hopefully retain more caseworkers for longer careers with the department.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">So, we started by interviewing caseworkers, supervisors, office directors, and judges from a variety of counties in Indiana. The goal was to capture thoughts from a variety of demographics for the video - rural, urban, and metro. The video covers a variety of topics, including the Child Abuse Hotline call center, how to handle all of the paperwork, dealing with families during assessment, how to handle an emergency child removal, how to prepare for court, and how to handle the difficulty of such an emotionally draining job. </span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">The benefit of working with Calamari Productions on such a video production is the ability to utilize their vast video content library for real-world examples of all of the topics above. The most disturbing of the footage included in this DVD were real pictures that social workers in Marion County took of a "dirty home." Words cannot describe the filth and disgust which is shown in these pictures, however it is a necessary part of showing new caseworkers the very real homes they could walk into.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">Unfortunately, due to the private nature of the content, we cannot show this video online, but for more information about Calamari Productions and The Indiana Department of Child Services, please visit their websites shown below:</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;"><a href="http://www.in.gov/dcs/">www.in.gov/dcs/</a></span></span>Immediate Info LLChttp://www.blogger.com/profile/08132495029111906533noreply@blogger.comtag:blogger.com,1999:blog-3516783869723774595.post-19345696912947696542011-04-04T15:29:00.001-04:002011-06-01T13:40:10.069-04:00Minimally Invasive Renal Surgery<span class="Apple-style-span" style="font-size: large;"><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;">Adding a fourth video to the catalog of videos that Immediate Info has created for Urology of Indiana, in April we focused on kidneys. We created another informative video to provide their website with some patient education. In this video are the three surgeons who perform renal surgery at Urology of Indiana, Dr. Jason Sprunger, Dr. Robert Batler, and Dr. Scott Farnham. Everyone was great to work with, as always, and we love helping Urology of Indiana with their online video needs!</span></span><br />
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<span class="Apple-style-span" style="font-size: large;"><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;">Also, be sure to check out ALL of Urology of Indiana's videos, which they just recently put on YouTube at <a href="http://www.youtube.com/urologyin">www.youtube.com/urologyin</a></span></span>Immediate Info LLChttp://www.blogger.com/profile/08132495029111906533noreply@blogger.comtag:blogger.com,1999:blog-3516783869723774595.post-85820508328852136232011-03-01T13:27:00.002-05:002011-06-01T13:40:47.646-04:00Jazz Hands!<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">The month of February brings thoughts of love and sentiment for most, but for Immediate Info it means sequins and sparkle! This month we are working on a high-end fashion runway video for a company called Rivar's. Rivar's specializes in custom garment and apparel creation for all types of show choirs, glee clubs, theatre performances, etc. They operate out of Muncie and Indianapolis, and have recruited Immediate Info for their web video needs.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">The goal of this video is to be an integral part of their 2011 catalog release, as the "viral video" that can boost interest in the catalog before it is even available. So, to go about creating this specific corporate video, we first met with Rivar's promotion team and owner Beth Slusher to discuss their needs. After a few brainstorming and planning meetings to ensure that we could accurately create a runway/fashion show video to supplement their catalog, we then needed to pick a location. We settled upon the Indianapolis Arts Garden downtown, where their even staff helped create a magnificent catwalk setup for the shoot.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">With three cameramen and over 200 garments to shoot, it was a full-day operation to capture as many pretty shots from as many unique angles as possible. Upon finishing the shoot, there was over 8 hours of footage that needed to be sorted through to complete a 3 minute video! Needless to say, we went exclusively for the best of the best shots, and included as much variety as possible in the final product.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">The resulting video is one that we at Immediate Info are immensely proud of, and hope Rivar's can make the most of with their 2011 catalog campaign! Visit <a href="http://www.rivars.com/">www.rivars.com</a> for more information about their products.</span></span>Immediate Info LLChttp://www.blogger.com/profile/08132495029111906533noreply@blogger.comtag:blogger.com,1999:blog-3516783869723774595.post-84808225469964824682011-01-20T17:50:00.000-05:002011-01-20T17:50:39.561-05:00Back to my Roots<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">Something that some people may not know about Immediate Info, is that owners Joe Backe and Brian Carriger are products of Ball State University. In fact, when we first began the business, we learned valuable skills through incubating Immediate Info at Ball State's Center for Media Design. We met with some entrepreneur class professors, participated in workshops, and eventually rolled out to do business with clients like Eli Lilly, National Nonprofit Town Hall, and the National Association of Women Business Owners in our first year. And now, for the first couple months of 2011, Joe Backe is going back to school.</span></span><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;"><br />
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</span></span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">Ball State's Institute for Digital Entertainment and Education (<a href="http://idee.iweb.bsu.edu/">IDEE</a>)has contracted Immediate Info as an outside consultant on a video project to be utilized in psychology curriculum. This project allows us to work with BSU student crew and actors, to create specific educational video content for use in broader multimedia curriculum. So, while this should be a good chance for students to learn under the guidance and tutelage of distinguished alumni (ahem), we are equally looking forward to learning from fresh, young minds who are developing their skills in video production.</span></span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;"><br />
</span></span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">What is even more exciting, is getting the chance to create narrative-structured videos. This means, having a script/story and working with actors. No interviews and b-roll on this project - just good old-fashioned movie-making. The project is scheduled to take from mid-January to mid-March, and should be a great deal of fun to be a part of.</span></span></div>Immediate Info LLChttp://www.blogger.com/profile/08132495029111906533noreply@blogger.comtag:blogger.com,1999:blog-3516783869723774595.post-47742316707817967122010-12-15T17:18:00.001-05:002011-01-20T17:32:56.769-05:00DOC Editing<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">December brings so many things to people around the world, and for Immediate Info, that has held true in the form of a very cool project. Calamari Productions (<a href="http://vimeo.com/calamari">see Vimeo page</a>)has been creating documentaries in the areas of child welfare and juvenile justice for over 12 years, and have recently been commissioned by the Indiana Department of Correction to create a new training DVD. Utilizing old content from inside state juvenile facilities, courtrooms, etc., Calamari is creating a video to train new and current staff for better practices in dealing with sexual misconduct at these state facilities.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">Immediate Info, a partner with Calamari for three years, is handling the editing of the DVD. We have also handled shooting some new materials for the DVD, including interviews with case workers, experts in juvenile sexual development, internal affairs officers, and others. Editing for this type of content can be tricky, and very sensitive, as the impact of such a video is very important. The correct content and assets must best be used in such a way that they communicate a clear message to viewers in need of training. Calamari Productions owner Karen Grau is scripting the video, under the guidance of Michael Dempsey, Executive Director of Youth Services for the DOC.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">This project should take a couple months to complete, because the information involved needs to be so specific. Immediate Info is honored to work again with Calamari, and we enjoy knowing that the work we do can have such an impact.</span></span>Immediate Info LLChttp://www.blogger.com/profile/08132495029111906533noreply@blogger.comtag:blogger.com,1999:blog-3516783869723774595.post-25931489588117651442010-12-07T10:22:00.001-05:002010-12-07T10:49:58.914-05:00Video Production from Indy to Rushville<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">This weekend brought about the unavoidable fact that Christmas is upon us. Be sure to get your lights on the house, tree in the living room, and shopping done as soon as possible. And, if you have the means, do not forget about local and national charities who can all use the help in this season of giving.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">Immediate Info was a part of their first Christmas event of the season, taping the Fraley & Schilling annual Safety and Awards Banquet in Rushville, IN. Fraley & Schilling is a trucking company, and the show was run by VP Chip West, who managed to get former administrator of the FMCSA (Federal Motor Carrier Safety Administration)John Hill as their keynote speaker. It was yet another example of how being behind the camera allowed me to see a different side of everyday business, hearing Mr. Hill speak about upcoming regulations in the trucking industry.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">After the presentation, which was the focal point of the shoot, Chip invited me to stay for a catered lunch and holiday cheer. It was a fun day, and the video was captured and put on DVD very quickly so that Chip could have it by Wednesday for a conference he is attending. This is an example of how Immediate Info is truly capable of handling our video production customers' needs to ensure that we can take care of them with a little extra effort (like working on Sundays... during football!).</span></span>Immediate Info LLChttp://www.blogger.com/profile/08132495029111906533noreply@blogger.comtag:blogger.com,1999:blog-3516783869723774595.post-41873067685745432352010-11-17T09:25:00.002-05:002010-12-07T10:53:17.072-05:00Surgery in NYC<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">The month of November means big things in Indiana sports - the Colts are usually doing well (though a little more worrisome this year), the Pacers get into action, and college basketball begins as well. Here in Central Indiana, Purdue and IU and Butler reign supreme, and we at Immediate Info always enjoy the season. So, you can imagine our disappointment when we learned that All-Big Ten forward Robbie Hummel of Purdue went down before the year even started with yet another torn ACL. This was a huge blow to the Purdue team, as they were ranked in the top-5 nationally in most pre-season polls. But, with arguably their best player already done before the season even starts, the outlook seems a little less exciting.</span></span><br />
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</span> </span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">After meeting with radio host/writer/journalist Mark Montieth about his vision for a documentary, we quickly shot some game-footage, and interview with Robbie, and booked flights and hotel to New York City to be there to tape his surgery. Immediate Info has spent many hours inside operating rooms through different surgeries utilizing the Da Vinci robot, but this was a bit different as it was a more "hands-on" procedure. Needless to say, our time at the Hospital for Special Surgery was very interesting and welcomed by the accommodating staff. This was a real treat for an Indianapolis based video production crew in a new place.</span></span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;"><br />
</span> </span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">The surgery involved taking a piece of Robbie's patella tendon, a tendon that is large enough through the middle of the knee to provide a chunk to serve as a new ACL. When the sample was taken, the main surgeon continued to clean and prep the inside of Robbie's knee with a laparoscope and plenty of sterile water. The second surgeon took the piece of patella to a sterile table to shave and cut it into the appropriate shape and size before it was reattached into Robbie's knee to serve as his new ACL tendon.</span></span><br />
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</span> </span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">Meanwhile, through all this, I am dodging around the room with a camera in an attempt to get clean shots and interesting angles despite the group of surgeons and assistants crowded around the knee. The surgery took about 1.5 hours and was made more enjoyable due to some narration from the main surgeon, explaining the different steps and tasks of the process. It was further interesting to look at this beyond just shooting the surgery, but to follow Robbie all the way from the entrance of the hospital to the check-in, to the OR, and to the recovery room. In fact, he saw my camera before he saw his own parents when he woke up!</span></span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;"><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">This project has already started out very interestingly, and a feature TV documentary should be a very cool final product. This project will be ongoing for the next year, so more updates will come about Robbie's recovery and rehab, as well as the development of this story.</span></span></div>Immediate Info LLChttp://www.blogger.com/profile/08132495029111906533noreply@blogger.comtag:blogger.com,1999:blog-3516783869723774595.post-65371447433964170722010-10-25T15:08:00.004-04:002010-12-07T10:07:09.603-05:00Pancakes and Omelettes<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">With Halloween approaching, candy is a necessity not only on the 31st, but throughout the month of October for Immediate Info. However, this October we are experiencing another kind of sweets as well - the delicious food of the Original Pancake House. The McDermott family who owns the two Original Pancake House locations in Fishers and on the north side of Indy, are opening a third location at 146th St. and Gray Rd. in the Carmel/Westfield area. Along with the new store, they are adding a new feature to the entrance area - a large television to showcase a looping video of the delicious eats of the restaurant.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: large;">This looks to be a particularly fun project, as after the first shoot it has become apparent that I will not be leaving the restaurant without something delicious (like strawberry waffles or chocolate-chip pancakes) in my belly. The video is expected to be about 30 minutes long, looping, and contain close-ups of various menu items, demonstrations of how dishes are made in the kitchen, interviews with the managers, testimonials from customers, and more. 30-minutes is too long to post to our YouTube page, so when this is complete you will have to go to the restaurant to see the video... And to eat some delicious food!</span></span><br />
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</div><div style="font: 16.0px Courier New; margin: 0.0px 0.0px 0.0px 0.0px;">The end of September found the completion of our largest project to-date for Urology of Indiana. Their 3rd video with us was for their biggest procedure - Da Vinci Prostatectomy. This video was shot at various locations all around Indianapolis, and included interviews with 9 doctors, as well as one patient. Needless to say, it was also a deal of work in the editing room, but the whole video came together nicely to explain the procedure and U of I's involvement with it for the past 5 years. You can find this video at <a href="http://www.urologyin.com/">www.urologyin.com</a> in their Robotic Prostatectomy section.<br />
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</div><div style="font: 16.0px Courier New; margin: 0.0px 0.0px 0.0px 0.0px;">This video proved interesting because not only is there important information to get across to a viewer, but we also had to balance screen time for the different doctors while editing, to ensure that everyone was treated fairly. This type of video work can be tough since not everyone interviewed explains things the same way, or totally fit as much of what they said as well as some one else. This was an example of a video where editing WITH the customer in the room was helpful. Most times, it is easier to just edit a rough cut and swap notes, rather than have someone looking over your shoulder. Here however, there are so many moving pieces that it worked very well to go against our normal process.</div>Immediate Info LLChttp://www.blogger.com/profile/08132495029111906533noreply@blogger.comtag:blogger.com,1999:blog-3516783869723774595.post-32212624214835015022010-09-27T11:21:00.001-04:002010-10-04T11:40:21.206-04:00Hawk Walk<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: medium;"><span class="Apple-style-span" style="font-size: 16px;">Immediate Info has been involved with philanthropic group The 24 Group for a few years now, and was happy to help again this year with the "Hawk Walk." <span class="Apple-style-span" style="-webkit-border-horizontal-spacing: 2px; -webkit-border-vertical-spacing: 2px;"><span class="Apple-style-span" style="font-size: medium;">The 24 group is a non-profit organization that educates the public and supports families of someone struggling with addiction. Their fundraising has allowed them to grant treatment scholarships to those who need financial support to help with their treatment.</span></span> Immediate Info has donated in-kind services to The 24 Group in the past, shooting event recaps for the Hawk Walk to help provide web video for their website <a href="http://www.the24group.org/">www.the24group.org</a>.</span></span></span><br />
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</span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: medium;"><span class="Apple-style-span" style="font-size: 16px;">This year we did something a little different. Rather than shooting the 2009 Hawk Walk and posting a recap video shortly after, we suggested waiting until about a month and a half before the 2010 walk to unveil it. They were able to use this "new" web video to send email blasts with the link, to boost interest and attendance. The result was the largest group the Hawk Walk has ever seen.</span></span></span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: medium;"><span class="Apple-style-span" style="font-size: 16px;"><br />
</span></span></span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span" style="font-size: medium;"><span class="Apple-style-span" style="font-size: 16px;">This goes to show how utilizing Search Engine Optimization and viral marketing can really have an effect on a non-profit. The 24 Group used our web video alongside emails and Facebook to successfully promote their event, and we couldn't be happier. You can see the video on YouTube at <a href="http://www.youtube.com/watch?v=_mPtyg9Hr-g">THIS LINK</a>.</span></span></span></div>Immediate Info LLChttp://www.blogger.com/profile/08132495029111906533noreply@blogger.comtag:blogger.com,1999:blog-3516783869723774595.post-23192548172975299362010-09-21T15:06:00.006-04:002010-10-05T08:43:05.100-04:00First Blog<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span">Welcome to the first ever Immediate Info blog. Here you can get to know the minds behind the business, and see what we are working on, where to find it, and other insights into how we are continuing video production in Indianapolis and beyond.</span></span><br />
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</span> </span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span">This blog comes alongside a revamped website www.immediateinfo.net, which I encourage you to check out. We have scrapped the outdated "Podiium" that was featured for a simpler, more explanatory site. Our "vidfolio" can now be found on YouTube at www.youtube.com/immediateinfo.</span></span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span"><br />
</span> </span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span">Currently Immediate Info has recently completed a video project for Seven Corners Travel Insurance, based out of Carmel. This was our second video featuring talent Tim San Filippo, as he explained the benefits of travel insurance while walking through the Seven Corners office.</span></span><br />
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<span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span">Their video is available on their YouTube page </span><a href="http://www.youtube.com/sevencornersinc"><span class="Apple-style-span">www.youtube.com/sevencornersinc</span></a><span class="Apple-style-span">. We are also currently wrapping up our longest Urology of Indiana web video, this one for Da Vinci robotic prostatectomy surgery.</span></span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span"><br />
</span> </span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span">Please check back here in the future for more updates on Immediate Info, thoughts on web video for businesses and nonprofits, as well as the occasional thought on video and storytelling. </span></span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span"><br />
</span> </span></div><div><span class="Apple-style-span" style="font-family: 'Courier New', Courier, monospace;"><span class="Apple-style-span">Cheers!</span></span></div>Immediate Info LLChttp://www.blogger.com/profile/08132495029111906533noreply@blogger.com